Star Wars themed resort confirmed for Walt Disney World as part of new Disney 360 vacation concept

Jul 15, 2017 in "Star Wars Galaxy's Edge"

Star Wars Resort concept art
Posted: Sunday July 16, 2017 7:29pm EDT by WDWMAGIC Staff

Disney has today confirmed its plans to build a new Star Wars-Inspired themed resort at Walt Disney World.

Part of a new Disney 360 vacation concept, this revolutionary new vacation experience will be a living adventure that allows guests to immerse themselves in an entirely new form of Disney storytelling.

“It’s unlike anything that exists today.” Bob said. “From the second you arrive, you will become a part of a Star Wars story! You’ll immediately become a citizen of the galaxy and experience all that entails, including dressing up in the proper attire. Once you leave Earth, you will discover a starship alive with characters, stories, and adventures that unfold all around you. It is 100% immersive, and the story will touch every single minute of your day, and it will culminate in a unique journey for every person who visits.”

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BuddyThomas3 hours ago

Either that or they accidentally thought that everyone in the world was swimming in disposable money and willing to give it away to a new vacation concept. The wealthy Disney fans went through this very fast, and after that, not much of a customer base was left.

Phil123 hours ago

Exactly right. Adventures Club closed because it didn't work due to its very small but dedicated fan base. Same thing goes for Star Wars Hotel. Common sense tells you that sales must be decided by the masses, not by a small group of dedicated dweebs.

BuddyThomas3 hours ago

Spoken like a true Disney fan! Take a bow.

rio4 days ago

I’m not sure about that. I’ve been a huge fan of Disney’s newer rides- BATB (Tokyo), MMRR, Remmy, Slinky. I’ve also been a fan of newer shows- Luminous and others. People just generally just aren’t a fan of cheaply or badly made content. Harmonius had the barges that ruined sight lines, Enchanment was simply inferior to its predecessor, and most of the recent Marvel duds just haven’t had good stories. Some similarly unperforming works made in the past included Treasure Island, Pearl Harbor, and Chicken Little. Disney also completely screwed up figuring out how big a market of cosplayers actually was and the financing required to make a cosplay hotel profitable, but made similar mistakes in the past with things like Disney Quest and Club Disney. Basically-every time Disney gets cheap and starts to forget basic storytelling they get burned. It’s not new, and it wont be the last time.

Screamface4 days ago

For whatever reason I don't understand, I feel there's been a breakdown in understanding what normal people actually want. In both attractions and film/TV. It's being lead by people detached from the customer base, making misguided decisions on them. So many things seem like they're the nonsense someone studying marketing in College would be saying to justify their bad idea in a paper. "As seen in very popular TV shows The Big Bang Theory, larping is a common activity amongst fans of science fiction. In particular Star Wars."

Mickey's Pal15 days ago

I every day that I wake up and I reminded this is closed- it brings a smile to my face.

Phil1217 days ago

Josh was right in blaming the guest. The plain fact of the matter is that most of the Disney attractions are very mediocre and poor entertainment. IASW, CBJ, Tiki Room, all the many spinners, JC, Tea Cups, Tomorrowland Speedway to name but a few, pack in the guests with very long wait times. Disney has no reason to provide quality attractions when the existing poor attractions make a huge profit and guests are willing to pay more and more every year for the same low quality junk.

Rich Brownn17 days ago

https://www.snopes.com/fact-check/declared-deaths/

Epcot81Fan17 days ago

Exactly. When hour-long YouTube videos are uploaded the day of the first "cruise", there is no mystery to what the "intergalactic" line dancing, Playskool lightsabers, and "spacey" cafeteria experiences are offering. He WISHES it was 1985 and they could get a couple good years out of it before everybody caught on to what it actually was - this concept suffered from too much customer knowledge.

TP200017 days ago

At my most gracious, I could say that Josh D'Amaro was trying to publicly defend his team that had a failed product. But his phrasing wasn't good. He blamed the customers for being too dumb to get it, even though 2020's customers had easy and unprecedented access to information about this expensive product; splashy corporate websites, long YouTube videos from Disney and other customers, pro and amateur podcasts, Tripadvisor reviews, blogs, etc., etc. It's not 1985 and the only way to advertise the Galactic Starcruiser was via 30 second TV ads and a brochure rack at your local travel agency. Dear Mr. D'Amaro: Your savvy and upscale customers had easy and instant access to thousands of pieces of information about the Galactic Starcruiser. They aren't dumb people. They made their decisions on this product on purpose.

MisterPenguin17 days ago

Yes, but the new storyline will be a Wookie convention on the ship, but, due to a mix-up, mostly Ewoks show up.

donaldtoo17 days ago

donaldtoo17 days ago

That’s it, I’m getting a DNR/DNR order - do not resuscitate/do not remove…until all dead. Chances are it won’t happen in a Disney Park, but it’s worth a shot to possibly become the first person to ever “die” in one…!!!!! :hilarious:

TP200017 days ago

So you're saying there's a chance the Galactic Starcruiser will reopen, with new marketing?