Walt Disney World official timepiece provider Citizen releases new Mickey Collection for ordering online

18 days ago in "The Walt Disney Company"

Citizen and Disney alliance

Announced last year alongside Citizen becoming the official Timepiece of the Walt Disney World Resort, the new Citizen Watch Mickey Collection is now available for purchase online.

The nine Mickey timepieces that celebrate Mickey's 90th birthday are featured in two distinct sizes, 29.5mm and 40mm, all featuring the iconic Mickey figure.

Four 40mm timepieces feature a flat mineral crystal case in all black with silver indexes, two of which are on a bracelet and the others, a black leather strap.

Two of the styles feature black dials with matte and shiny Mickey silhouettes with his iconic red hue accented on both the hands and figure. The other two styles include a silver silhouette of Mickey ‘chasing after time.’

The three remaining 40mm timepieces are offered on a black leather strap, black mesh band or silver mesh band. The dials are black with transparent Mickey print and face design details with spherical mineral crystal.

Citizen’s two 29.5mm Mickey timepieces feature a black dial with diamond accents and case and bracelet in either stainless or stainless steel with rose gold plating. The flat mineral crystal case is complete with a miniature Mickey face positioned at the 8 o’clock marker.

Inspired by Citizen’s best-selling silhouettes, the entire collection ranges from $295 – $475 and are now available for purchase via citizenwatch.com.

“Since his big-screen debut in Steamboat Willie on November 18, 1928, Mickey has been the global ambassador for The Walt Disney Company and he embodies a positivity that reflects Citizen’s ‘Better Starts Now’ initiative,” says President of Citizen Watch America, Jeffrey Cohen. “We are proud to honor this iconic character on our new timepieces and continue celebrating moments like this as we build on our collaboration with the Disney brand.”

Late last year, Disney and Citizen also unveiled the new Citizen branded in-park clocks, part of the 12 year agreement between the two companies.

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Article Posted: Apr 05, 2019 / 12:39pm ET