Bob Iger on Disney's Next Big Moves: Parks Expansion and Competition From Universal Epic Universe

17 days ago in "The Walt Disney Company"

Posted: Wednesday May 15, 2024 11:00am ET by WDWMAGIC Staff

In this morning's MoffettNathanson Media and Communications Summit, Disney CEO Bob Iger provided detailed insights into the company's strategic approach to its parks and resorts while highlighting significant upcoming projects and investments.

Iger emphasized the return on invested capital in Disney's parks and resorts, describing it as one of the company's highest-yielding segments. "I looked at the return on invested capital in our parks and resorts unit over my tenure, and it was extraordinary," he said.

During the interview, Bob Iger highlighted the performance of Disney's parks in the last quarter, noting that all parks achieved record revenue, per capita spending, and attendance, with the sole exception of Disney World. "We had record revenue in all of our parks, record per capita spending, and record attendance in every one of our parks except Disney World, which was still strong," Iger stated. 

International Growth and Development

Iger provided updates on Disney's international parks, emphasizing their growth and potential.

Opened in 2016, Shanghai Disneyland has become the top tourist destination in Shanghai and significantly boosted Disney's brand affinity in China. "Shanghai Disneyland has had a huge impact on brand affinity in China. It's the number one tourist destination in Shanghai," Iger said.

Hong Kong Disneyland has seen steady growth, with recent expansions and continued development. At Disneyland Paris, the second park, previously known as Walt Disney Studios, has undergone significant investment and expansion. Iger noted, "We've been investing nicely in the second park in Paris, which will ultimately be renamed, and there are a lot more attractions being built that will open in the next two to three years."

Competition and Future Growth

Iger addressed the competition from Universal's new Epic Universe park in Orlando, expressing confidence in Disney's IP and the strategic investments made over recent years. "We've had competition for a long time. I'm mindful of what they're doing, but I'm confident in what we've built and will continue to grow," he stated. He continued that Galaxy's Edge, the expansive Star Wars-themed land, has been a significant draw, featuring two e-ticket attractions that have wowed guests since its opening. Similarly, Tron Lightcycle Run, a coaster inspired by the Tron franchise, has become a popular addition, first debuting in Shanghai and later in Disney World. 

Finally, Iger touched on the continued popularity and multi-generational appeal of Disney's parks and cruises, highlighting their resilience and the lasting value they provide. "The experience that we deliver, whether it's at a park or on a cruise ship, is an extraordinary experience that I think where the value is not going away. It's showing no signs of ebbing at all," he said.

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Stripes55 minutes ago

I thought Iger was simply highlighting the amount of acreage they have to expand the existing resorts not necessarily just the existing parks.

Advisable Joseph7 hours ago

I do not follow your logic. :(

MisterPenguin7 hours ago

Except that Iger touted all the expansion areas they have seemingly ruling out a fifth gate in favor of expanding.

Advisable Joseph7 hours ago

Dennis Spiegel has been telling the news what he has been hearing about a fifth gate since earlier this year, before the reveal of the new development document. He was inducted into the International Association of Amusement Parks and Attractions Hall of Fame in 2022, so he is pretty much an insider.

MisterPenguin8 hours ago

Indeed. The old land use plan had area set aside for a new park if Disney wanted to build it. The new land use plan has area set aside for a new park if Disney wanted to build it. Nothing has changed except for people not knowing about the previous land use plan or even what a land use plan is all about and reading into it.

Advisable Joseph9 hours ago

There's also this recent article from the Orlando Sentinel. (Use desktop mode or a computer.) Dennis Speigel, CEO and "founder of International Theme Park Services, which provides management and development services" talks about the fifth park he has been hearing about. Jim Hill is also quoted, but he seems confused, claiming something about "decades," which sounds more like DisneylandForward.

Nubs7010 hours ago

Building more corporate real estate at this time would be nothing more than an ill advised vanity project

Sirwalterraleigh12 hours ago

Economics…no denying this one

Tha Realest14 hours ago

With what we’re seeing at the Polynesian and TBA ride through POV, I’m fine with them pausing spending for a bit.

donsullivan15 hours ago

Lots of people misinterpreting what was announced this week. The development agreement is NOT a commitment by Disney to spend a dime or to build anything at all over any period of time. By Florida law, the district is required to publish a development plan every decade of what growth they see within the district and how they’ll meet the infrastructure requirements to support that growth. That plan identifies eligible real estate that ‘could’ be developed for various purposes during the term of the plan. I’m pretty sure the option to build a 5th theme park has been in at least the last 2 master plans for the former RCID but Disney never moved forward on that option. This is nothing more than the district and Walt Disney World stating this is the MAXIMUM they could build during that period. They are not committing to do any of what’s in there. This link will take you to a good description of what they produce https://www.oversightdistrict.org/procurement/planning-development/ All that was announced is an agreement of the absolutely maximum that Disney might decide to do that will then be incorporated into the districts 10 year Development Plan. The last one got mucked up by COVID and politics. This one will replace that and become the basis for the next decade or so of development on the land. Now that they have this agreement in place, Disney can go ahead and decide what projects they’d like to move on within the bounds of the agreed development plan for the overall property and work with the district for roads and other infrastructure needed to support that development.

peter1143516 hours ago

Yep. Let the record state that this is one of the rare occasions where I agree with you.

Skibum197016 hours ago

For me, this is one of those, "I'll believe when I see it" moments.

Sirwalterraleigh17 hours ago

They are absolutely not

Sirwalterraleigh17 hours ago

We don’t have to go back to high rises to look at the failures now. Tower was built in about 14 months flat. Splash about the same…the entirely of Epcot in 4 years… Meh…they don’t get things done because they’ve decided it looks “smart” that way. Construction is 1000x easier now with computer controlled design and fabrication…in many ways guys are rhere to weld and bolt. But nobody beats Bob and the B team!! Crazy how they just worked to get it done then, huh? It’s repetitive…but it’s also a silly concept based mostly on a flopped movie. I’m trying to figure out how you think you’re paying more? I’ll meet you on the playground with my receipts anytime you want 👍🏻 Also…what exactly does that matter? Are you say the more you spend, the more you “submit” and make excuses for Disney? …oh…that would be grand 😍