The Walt Disney Company has joined forces with the U.S. Travel Association in an industry-wide initiative to boost travel.
“Let’s Go There” aims to spark conversation about future getaways and encourage travel planning and is backed by a coalition including Disney, Delta, Marriot, Hilton, American Airlines, VISA, American Express, Enterprise, United and more.
“The memories and experiences that travel enables cannot be replaced,” said Jill Estorino, President and Managing Director at Disney Parks, Experiences and Products, and a co-chair of the Let’s Go There Coalition. “This campaign is a first step in inspiring Americans to think about planning a vacation, and encouraging them to look forward to experiencing the wonder and joy—and even magic—that only travel can offer.”
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