Bob Iger on Disney's Next Big Moves: Parks Expansion and Competition From Universal Epic Universe

May 15, 2024 in "The Walt Disney Company"

Posted: Wednesday May 15, 2024 11:00am ET by WDWMAGIC Staff

In this morning's MoffettNathanson Media and Communications Summit, Disney CEO Bob Iger provided detailed insights into the company's strategic approach to its parks and resorts while highlighting significant upcoming projects and investments.

Iger emphasized the return on invested capital in Disney's parks and resorts, describing it as one of the company's highest-yielding segments. "I looked at the return on invested capital in our parks and resorts unit over my tenure, and it was extraordinary," he said.

During the interview, Bob Iger highlighted the performance of Disney's parks in the last quarter, noting that all parks achieved record revenue, per capita spending, and attendance, with the sole exception of Disney World. "We had record revenue in all of our parks, record per capita spending, and record attendance in every one of our parks except Disney World, which was still strong," Iger stated. 

International Growth and Development

Iger provided updates on Disney's international parks, emphasizing their growth and potential.

Opened in 2016, Shanghai Disneyland has become the top tourist destination in Shanghai and significantly boosted Disney's brand affinity in China. "Shanghai Disneyland has had a huge impact on brand affinity in China. It's the number one tourist destination in Shanghai," Iger said.

Hong Kong Disneyland has seen steady growth, with recent expansions and continued development. At Disneyland Paris, the second park, previously known as Walt Disney Studios, has undergone significant investment and expansion. Iger noted, "We've been investing nicely in the second park in Paris, which will ultimately be renamed, and there are a lot more attractions being built that will open in the next two to three years."

Competition and Future Growth

Iger addressed the competition from Universal's new Epic Universe park in Orlando, expressing confidence in Disney's IP and the strategic investments made over recent years. "We've had competition for a long time. I'm mindful of what they're doing, but I'm confident in what we've built and will continue to grow," he stated. He continued that Galaxy's Edge, the expansive Star Wars-themed land, has been a significant draw, featuring two e-ticket attractions that have wowed guests since its opening. Similarly, Tron Lightcycle Run, a coaster inspired by the Tron franchise, has become a popular addition, first debuting in Shanghai and later in Disney World. 

Finally, Iger touched on the continued popularity and multi-generational appeal of Disney's parks and cruises, highlighting their resilience and the lasting value they provide. "The experience that we deliver, whether it's at a park or on a cruise ship, is an extraordinary experience that I think where the value is not going away. It's showing no signs of ebbing at all," he said.

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DCBaker21 days ago

In a new CNBC video on theme park investments by Disney and Universal, Michael Hundgen, Vice President Creative, Walt Disney World Portfolio at Walt Disney Imagineering, briefly talks about upcoming projects (video begins at the Walt Disney World discussion):

TheMaxReboMay 19, 2025

I think there is a lot more variety for quick service at WDW than Uni so easier to find some better/unique options (especially outside of MK) Though I think this shifts greatly once Epic is factored in as they seem to really have stepped up their food game there

Agent HMay 19, 2025

I’m assuming you referring to quick service in which case yeah I understand. We have one or two places we go to in each park that have food we like.

James AlucobondMay 19, 2025

I would agree at MK and probably HS, but not at AK and EPCOT.

Agent HMay 19, 2025

I’d say they’re about equal when it comes to quick service. ( pizza aside) if the buffet at cafe 4 was any indication though table service is significantly better at Disney.

doctornickMay 19, 2025

I definitely find WDW food generally better than Uni. WDW has plenty of mediocre places but - especially taking the resorts into account - has a lot of places that are good food on their own (beyond being able to say "good for an amusement park"). I mean, I wouldn't go to WDW with the intent of having the best food ever but it's generally good enough that it enhances a vacation rather than detracts from it IMHO.

Chi84May 18, 2025

I fairness, I’m not expecting a restaurant review but I would be interested in whether the poster is commenting on park food, resort restaurants, counter or table service, etc. While not inexpensive, I’ve always found the food at WDW to be pretty good.

eddie104May 18, 2025

Right. There are literally hundreds of places to eat on property. Some better than others of course but to just leave that comment with no context is silly.

Chi84May 18, 2025

Where did you eat?

wendysueMay 18, 2025

Just wrapping up our latest (and last) visit to WDW. It was just ok and that's not good enough for the price. I hope they invest some money in better food.

DisoneMay 18, 2025

While absolutely true I also meant it more tongue and cheek.

NottamusMay 17, 2025

I miss rides that close to be replaced, BUT it’s also awesome to have something new. We’ve all been on Dinosaur many times, and it’s one of my favorites - it will be in my memory - until the new ride. None of this pertains to Illuminations ROE. They never should have attempted a replacement. Upgrade? Sure.

NottamusMay 17, 2025

I miss rides that close to be replaced, BUT it’s also awesome to have something new. We’ve all been on Dinosaur many times, and it’s one of my favorites - it will be in my memory - until the new ride. None of this pertains to Illuminations ROE. They never should have attempted a replacement. Upgrade? Sure.

TheMaxReboMay 17, 2025

Indiana Jones Stunt Spectacular was basically an opening day attraction (was supposed to be but was delayed) and that is still there And that is practically a new park with a new theme/vision.