Disney continues to keep peak attendance at 20 percent below pre-pandemic levels at Walt Disney World

Feb 10, 2023 in "The Walt Disney Company"

Posted: Friday February 10, 2023 12:19pm ET by WDWMAGIC Staff

During this week's quarterly earnings call, Disney CEO Bob Iger and CFO Christine McCarthy spoke briefly about Walt Disney World's attendance capacity caps that are still in place in the parks.

According to Disney, attendance during peak holiday weeks is now kept at nearly 20% below pre-pandemic levels, which the company says improves the guest experience.

Notably, Disney seems to have settled on the concept of having fewer guests in the parks than pre-pandemic, but having those guests in the parks spend more than they used to. Disney Parks, Experiences, and Products revenues for the quarter increased 21% to $8.7 billion. Disney says that guest spending growth was due to an increase in average per capita ticket revenue driven by Genie+ and Lightning Lane.

Elaborating further on improving the guest experience, Disney executives referred to increasing flexibility and value at the theme parks. Disney has pointed to the increased availability of lowest-priced tickets at Disneyland, more access for annual passholders and park hopper tickets, more complimentary digital photo downloads, and eliminating the Walt Disney World Resort hotel parking fees.

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    monothingie7 days ago

    It's not even admitting defeat, it could so easily be framed as listening to customer feedback. Instant big win with your most loyal guests using the lowest hanging fruit.

    DCBaker9 days ago

    Disney has added 3 more Annual Passholder good-to-go days to the calendar - April 29, April 30 and May 1.

    Disstevefan117 days ago

    Well they were going to increase prices in any event anyway. so....

    SingleRider17 days ago

    They could use it to justify the next price increase…

    Sirwalterraleigh17 days ago

    And some fools will actually believe it…so it’s a great idea 👍🏻

    Disstevefan117 days ago

    Disney could play it up and say how much value and freedom they are "adding" by dropping PPRs

    Sirwalterraleigh17 days ago

    …my word…attendance down how much so far this year? Please (Disney)…drop this nonsense and admit defeat. You’ll get more traffic/money…I swear

    JohnD17 days ago

    True. I still need to make park reservations until I don't.

    wdwmagic17 days ago

    New 'Good-to-Go Days' Announced for Disney World Annual Passholders in Late April 2025 https://www.wdwmagic.com/other/ticket-annual-pass---disney-incredi-pass/news/14apr2025-new-good-to-go-days-announced-for-disney-world-annual-passholders-in-late-april-2025.htm Disney World has added April 21st and 23rd, 2025 as ‘Good-to-Go Days’ for Annual Passholders, allowing them to visit any park without a reservation.

    DCBaker29 days ago

    3 more Annual Passholder good-to-go days have been added to the calendar - April 7, 9 and 10.

    BrianMar 24, 2025

    Very appropriate considering that good-to-go days are the best joke in the tourism industry.

    DCBakerMar 24, 2025

    Disney has added 2 new Annual Passholder good-to-go days to the calendar - April 1 and 2.

    wdwmagicFeb 21, 2025

    EPCOT at Capacity for Passholders on Feb 21-22: Festival of the Arts and Princess Half Marathon Impact Availability https://www.wdwmagic.com/other/mymagicplus/news/21feb2025-epcot-at-capacity-for-feb-21-22-festival-of-the-arts-and-princess-half-marathon-impact-availability.htm